Outbound Shipping: How To Maximise It As A Small Business Owner
As a small business owner, you know that time is money. You also know that shipping products to your customers is a necessary part of doing business. But what you might not know is how to make the most of outbound shipping—and that’s where we come in! In this article, we’ll share some tips on […]
How Web Design and User Experience Can Affect Your E-commerce Business
First impressions matter. It heavily forms the perceptions of clients especially when they visit your website for the first time. The online market is populated and one thing that can determine the experience of your potential clients is your web design. An excellently executed landing page, user experience (UX) and web design can influence traffic […]
Inbound and Outbound Shipping: What’s The Difference?
Shipping is a vital process that involves managing the movement of materials, information, and resources from one point to another. Its primary purpose is to fulfill the needs of both customers and businesses by efficiently transporting goods from the point of production or storage to the customer’s doorstep. In the industry, shipping is often synonymous […]
3 Ways GIG Logistics Can Help Your Business Overcome Logistics Challenges
Many businesses face challenges when trying to develop their logistics strategies. You are probably facing some too. Generally, the major challenges involve inventory management, transportation, and the management of daily processes that directly impact results, like meeting the demands of today’s increasingly aware and connected consumers, relying on efficient delivery systems, and adequately controlling costs. […]
Developing A Communication Strategy For Your Brand
A communication strategy is not only important to increase sales or generate more traffic, but it also shapes the public’s perception of your brand in the long term. In this article, you will learn all you need to know about communication strategies and how to develop one for your brand. What is a Communication Strategy? […]
Enhance Your E-Commerce Operations In 3 Easy Ways
E-commerce has provided the world with the convenience of purchasing products and employing services on virtual platforms. Consumers across the world can access desired products and services with just a click. As a business owner in the digital age, you probably have an e-commerce platform too, or you are looking to build one. But then, […]
Does Your Business Need a Website?
For every person on the journey to becoming an entrepreneur, there is a visibility starter pack you are expected to have. It covers your social media presence, specifically Instagram, Facebook, Twitter, and WhatsApp. Sometimes, emails and SMS platforms are included. However, as important as they are, websites are often neglected. Regardless of the size or […]
Strategically Positioning Your Business To Reach Global Markets
Have you noticed the number of small businesses springing up all over the country, especially on social media? Businesses producing and selling their own Made-in-Nigeria merchandise, ranging from crafted Ankara fashion items and accessories to skincare, beauty, woven crafts and so much more. It is awe-inspiring to see great passion, care and creativity invested in […]
The Chronicles of Mama Ngozi: Sisi Nene The “Over Sabi” Staff
Mama Ngozi is an accomplished entrepreneur who started off selling Ankara fabric in Aba, Abia state Nigeria, many years ago. She has recently expanded her business activities to Lagos, Nigeria. Determination, tenacity (aka hard guy), attention to detail and a sprinkle of street wisdom are the qualities she believes are necessary for establishing a business. […]
Dive Into The Magic of Niche Marketing
It is great to start up an e-commerce or social commerce business, but at the same time, it may be daunting. There are so many to-dos on your list that it might be challenging to determine the starting point. One of the first things to do is to define your niche market before anything else. […]